Blog Articles

Conversion Rates

How to Improve Your Conversion Rate

May 29, 2020

Conversion rate is one of the most important things you can measure on your website. In this article, I’ll explain why that is and how to begin to improve your conversion rate. What Is Conversion Rate? Conversion rate is the percentage of people who visit a piece of content who take a particular action. The…

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How To Send Passwords Securely

January 24, 2020

At times you may need to share passwords with someone else, for example, someone who’s going to work on your website, or someone who is managing your Google Business listings for you. If you do need to share a password, it’s not a good idea to send it in plain text by email. Email messages…

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Google Local Business Listings

Has Your Google Business Listing Been Hacked?

October 24, 2019

Recently, when looking at business listings in Google for tree trimming services, I found something surprising.

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How to Keep a Page from Being Visible in WordPress

September 5, 2019

Sometimes you need to have a page on your WordPress website that people can’t find by searching. But you want the page to be publicly accessible. Why? Maybe you have a product or service that you just want to offer to a few special customers. Or a special event that you only want to invite…

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Clear Vision

A Clear Vision Is Essential to Your Website Design Process

September 2, 2019

Before diving in and starting to architect and build a new website, you need a clear vision of what you’re trying to build and why.

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Where to Start?

The First Step in Building an Effective Website

August 28, 2019

In this article, I’ll show you the first steps toward building an effective website – one that gets the results you’re looking for.

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